In the initial phase of this project, i took a deep dive to understand the target user base. This involved not just identifying who our users would be, but also what specific objectives they were hoping to achieve with the application. I employed a combination of research and collaborative brainstorming sessions, utilizing a tool called Mural to visually map out these insights.
These brainstorming sessions were particularly valuable, as they allowed for a diverse range of perspectives to be captured. By understanding the needs and goals of each user segment, we were able to adopt a holistic approach to the application's design, ensuring it would be valuable and user-friendly for everyone.
Following this comprehensive user analysis, the focus shifted towards the creation of the application's core structure. This involved crafting detailed wireframes, essentially blueprints for each screen within the app. These wireframes were then translated into a functional testing environment, allowing for user interaction and feedback on the initial design framework. This iterative process of user testing and refinement would prove to be instrumental in shaping the final user experience.